Nov 09 2011 11:53

Announcing “Piaggio Prime” Service: the international leader extends its expertise to after-sales service.

“Piaggio Prime” identifies excellent technical support centres and guarantees the highest level of customer service.

Milan, 8 November 2011 – The Piaggio Group is the European leader on the scooter market and one of the top global players in motorised two-wheelers. Its brand portfolio includes names with a fascinating history like Vespa and Moto Guzzi, with a dynamic young appeal like Derbi and Gilera, with a successful racing track-record like Aprilia, as well as brands that have always played an important role in everyday mobility like Piaggio and Scarabeo.

For consumers who choose the best in style and technology by purchasing a Piaggio Group vehicle, the Group now offers the same level of excellence in after-sales services.

The new “Piaggio Prime” Service logo making its debut at EICMA 2011 – the 69th International Motorcycle Show in Milan – indicates service centres that guarantee a superior level of quality for after-sales services, on both scooters and motorcycles.

By upgrading the current after-sales organisation, the “Piaggio Prime” Service network – in Italy as from 1 January 2012, and subsequently in all the other countries – will comprise centres equipped with state-of-the-art diagnostic systems, run by engineers who have completed a specific training program, and using only original spares and supplies (identified by the “Prime Parts” / “Prime Accessories” logos) to guarantee maximum functionality and safety on motorbikes and scooters after repair and maintenance work.

A transparent and competitive pricing policy, compliance with delivery times on service coupons, repairs based on agreed quotes and absolute certified service quality will be the distinguishing features of the “Piaggio Prime” Service centres.

Under the “Piaggio Prime” Service program, the Customer and customer satisfaction will be the top priority. This means that the user, the owner of a Piaggio Group vehicle, will be in a position to verify at first hand, through a transparent certification system, the level of training and expertise of Group dealers and service centres. As a result, he will be able to make an informed choice and always be certain of receiving service of the highest quality.

Consistently with Piaggio Group policies and products, the “Piaggio Prime” Service centres will guarantee maximum eco-sustainability by collecting and disposing correctly of used materials, in line with the latest regulations for the protection of the environment.

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